Posts Tagged ‘uber-cool’

Staying “Ahead” with the News

January 31, 2012 10 comments

Knowing trivia about Western entertainers is uber-cool – implies The Hindu, (Chennai, India). But knowing anything about Indian Bollywood stars in infra-dig. Duh?

What’s hot …

This recent ad (above) for The Hindu group of newspapers, implies that for an Indian, knowing answers to  questions like “which band was Paul McCartney part of” or “who is the author of the Harry Potter” is “staying ahead”.

But knowing which Indian actress is size zero isn’t.

What’s not …

Sorry Kareena, your diet and yoga are futile (below).  For The Hindu, unless you make news in England or America, you have not moved “ahead.”

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